Slack commands
Every /ppctor command, 14 in all. Type /ppctor help in Slack for the same list. Commands act on the Google Ads account linked to the channel you type them in.
Commands:
•
/ppctor mer - Show the current Media Efficiency Rate and its inputs.•
/ppctor help - List what I can do.•
/ppctor account - Show which Google Ads account this channel is linked to.•
/ppctor connect - Link this channel to a Google Ads account, or change the account it is linked to.•
/ppctor alert - List this account's alerts, set one up, or pause them all.•
/ppctor anomaly - Watch for performance changes against the account's recent baseline.•
/ppctor rules - Create approval-based campaign rules, review proposals and trial changes.•
/ppctor pacer - Show budget pacing, set it up, pause it, or resume it.•
/ppctor reporting - Schedule performance metrics for this channel or run a report now.•
/ppctor audit - Audit this channel's Google Ads account and post the issues found.•
/ppctor links - List the destinations Google has rejected - live first, then paused.•
/ppctor policy - List what Google has disapproved or limited in this account.•
/ppctor products - Count the disapproved and limited products, and name the issue behind each. (*)•
/ppctor feed-audit - Audit the Merchant Center account - what stopped earning, feed health, account setup. (*)(*) These tools require an active Merchant Center connection.
You can also mention me with a question about this channel's Google Ads account, for example "what was the CTR last 30 days" or "segment that by campaign". I post a working message first, then answer in a thread under your question. Follow-up questions in that thread need no mention.
Ask for keyword ideas or historical search volumes around a phrase, keyword list or website; PDF and CSV reports are available.
Ask for a native line, bar, area or pie chart, or a table, of this account’s Google Ads performance. For example: "draw a graph of performance in the last 30 days".
I can also answer about the Merchant Center linked to this account: what is in the feed, disapprovals, prices, availability, brands and categories.
I only ever see the one account this channel is linked to, and I never change anything on my own.
Commands and their actions.
Add help to a command with actions, such as /ppctor alert help, to list them in Slack. #ID is the short number shown in that tool’s list.
-
/ppctor merShow the current Media Efficiency Rate and its inputs.
-
/ppctor helpList what I can do.
-
/ppctor accountShow which Google Ads account this channel is linked to.
-
/ppctor connectLink this channel to a Google Ads account, or change the account it is linked to.
-
/ppctor alertList this account's alerts, set one up, or pause them all.
/ppctor alert helpList every available Alert command./ppctor alert listList this account's alerts./ppctor alert createOpen the new-alert form./ppctor alert newAlias for create./ppctor alert edit #IDEdit one alert using its short ID./ppctor alert pause #IDPause one alert using its short ID./ppctor alert resume #IDResume one alert using its short ID./ppctor alert delete #IDOpen a confirmation to delete one alert using its short ID./ppctor alert pause allPause every active alert for this account.
-
/ppctor anomalyWatch for performance changes against the account's recent baseline.
/ppctor anomaly helpList every available Anomaly command./ppctor anomaly listList this account's anomaly checks./ppctor anomaly createOpen the new-anomaly form./ppctor anomaly newAlias for create./ppctor anomaly edit #IDOpen one anomaly check using its short ID./ppctor anomaly pause #IDPause one anomaly check using its short ID./ppctor anomaly resume #IDResume one anomaly check using its short ID./ppctor anomaly delete #IDDelete one anomaly check using its short ID./ppctor anomaly pause allPause every active anomaly check for this account.
-
/ppctor rulesCreate approval-based campaign rules, review proposals and trial changes.
/ppctor rules helpList Rules commands./ppctor rules listList saved rules./ppctor rules createCreate a rule./ppctor rules newAlias for create./ppctor rules edit #IDEdit a rule./ppctor rules pause #IDPause a rule./ppctor rules resume #IDResume a rule./ppctor rules offSwitch off all account rules./ppctor rules onRe-enable account rules.
-
/ppctor pacerShow budget pacing, set it up, pause it, or resume it.
/ppctor pacer helpList every available Pacer command./ppctor pacer statusShow this account's current budget pacing./ppctor pacer editEdit the existing Pacer with its saved settings./ppctor pacer setupAlias for create./ppctor pacer createCreate a Pacer if this account has none./ppctor pacer newAlias for create./ppctor pacer pausePause this account's pacer./ppctor pacer resumeResume this account's pacer./ppctor pacer deleteDelete this account's pacer.
-
/ppctor reportingSchedule performance metrics for this channel or run a report now.
/ppctor reporting helpShow saved reports and every available Reporting command./ppctor reporting listList this account’s reports and their IDs./ppctor reporting createOpen the new Reporting form./ppctor reporting newAlias for create./ppctor reporting edit #IDEdit one report using its short ID./ppctor reporting pause #IDPause one report using its short ID./ppctor reporting resume #IDResume one report using its short ID./ppctor reporting delete #IDDelete one report using its short ID./ppctor reporting run #IDRun one saved report now using its short ID./ppctor reporting pause allPause every active report for this account.
-
/ppctor auditAudit this channel's Google Ads account and post the issues found.
-
/ppctor linksList the destinations Google has rejected - live first, then paused.
-
/ppctor policyList what Google has disapproved or limited in this account.
-
/ppctor productsMerchant CenterCount the disapproved and limited products, and name the issue behind each.
-
/ppctor feed-auditMerchant CenterAudit the Merchant Center account - what stopped earning, feed health, account setup.
Good to know
- For anything else, mention
@ppctorwith a question. Follow-up questions in its thread need no mention. - The Merchant Center commands need a Merchant Center linked to the channel’s Google Ads account.
- Rules are switched on and off for the whole account with
/ppctor rules onand/ppctor rules off.